3 hasil untuk "Jack Lesser"
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Artikel Jurnal
Time Use and Adaptive Aging: Behavioral Entropy, Life Satisfaction, and U.S. Older Shoppers' Behavior
This study addresses two gaps in aging consumer research: inconsistent definitions of older consumers and limited understanding of age-related behavioral change. Using multiple years of the American Time Use Survey, the study examines time spent in grocery and non-grocery shopping for adults of…
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Artikel Jurnal
Measurement of Consumer Intrinsic Motivation: Exploratory Assessment of Its Two Primary Dimensions and Theoretical Bases
Although considerable conceptual attention has been given to intrinsic motivation within the social sciences, it has not been systematically measured in marketing. This research measures intrinsic motivation for use in consumer contexts based on two well-established concepts, competence and…
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Artikel Jurnal
Ethnic entrepreneurship: Do values matter?
While considerable attention has been devoted to the personality traits of entrepreneurs, less attention has been given to their values, especially outside of a Western context. Values are instrumental in the decision to pursue entrepreneurship, and have implications for the entrepreneurʼs approach…