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Benefit Jurnal Manajemen dan Bisnis
ISSN 1410-4571 · Lembaga Pengembangan Publikasi Ilmiah dan Buku Ajar, Universitas Muhammadiyah Surakarta · 324 artikel di indeks
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Artikel Jurnal
Strategi pengembangan bisnis sayuran hidroponik di PT MMG Kabupaten Sleman
The conversion of agricultural land in urban areas has led to decreased agricultural productivity, while public demand for healthy vegetables continues to rise. Hydroponic cultivation emerges as a strategic alternative to address land limitations and meet the needs of the modern market. This study…
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Artikel Jurnal
Pengaruh Digital Marketing Capabilities untuk Meningkatkan Lead Generation pada Perusahaan Konstruksi
Hingga akhir tahun 2024, penjualan pada pasar e-commerce masih didominasi oleh produk Fast-Moving Consumer Goods (FMCG), fashion, serta otomotif, sementara sektor konstruksi belum menunjukkan data penjualan digital yang valid dan signifikan. Kondisi ini mengindikasikan bahwa industri konstruksi…
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Artikel Jurnal
Competing through Local Networks in Kebon Agung’s Sanitation Market
This study examines how Bioaga-brand septic tank achieved full market dominance in Kebon Agung Sub-district, within the context of government-assisted sanitation programs. Using a qualitative explanatory approach with a single case study design, data were collected through non-participant…
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Artikel Jurnal
The The Effects of Retail Store Closure Intensity, Retailers’ Digital Adoption, and Government Digital Tax Policy on Online Store Performance:The Mediating Role of Human Resource and Business Adaptation Strategies in Indonesia
This study investigates the effects of retail store closure intensity, retailers’ digital adoption, and government digital tax policy on online store performance, with human resource and business adaptation strategies as mediating variables. A quantitative research design was employed using a…
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Artikel Jurnal
Demand Signals for Capacity Planning: Using Employment Indicators to Forecast Office Vacancy in Singapore
This study examines whether office-linked employment indicators function as useful demand signals for capacity planning by explaining and forecasting Singapore's office vacancy rate. The study addresses two questions: whether lagged office-linked employment is associated with office vacancy after…
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Artikel Jurnal
Dampak Pengungkapan ESG terhadap Nilai Perusahaan: Peran Mediasi Profitabilitas pada Perusahaan Indeks SRI-KEHATI
This study seeks to analyze the influence of disclosures regarding ESG on corporate value via the perspective of profitability. The study subjects included enterprises listed according to the SRI-KEHATI Indexes from 2021 to 2024. Partial Least Squares-Structural Equation Modeling (PLS-SEM) was…
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Artikel Jurnal
An Impact Analysis Of Work Experience, Job Satisfaction, And Engagement On The Performance Of Gen Z Civil Servants: A Quantitative Study At The Surabaya Education Department
As technology and digitalization evolve at a rapid pace, Generation Z is starting to dominate the workforce. Many industries, notably the State Civil Apparatus sector (Aparatur Sipil Negara/ASN), are exhibiting this generational change. Creating a great work experience poses new problems since Gen…
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Artikel Jurnal
The Transformative Role of Augmented Reality in E-Commerce: A Mixed-Methods Study on Consumer Trust Across Cultural Contexts
Augmented Reality (AR) is becoming increasingly influential in global e-commerce, especially in how it helps narrow the gap between digital and physical shopping experiences. This study explores AR’s role in shaping consumer trust, not only during initial interactions but also over time, across…
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Artikel Jurnal
FoMO dalam Era Digital: Implikasi Penggunaan Media Sosial, Self-Esteem, dan Sikap Hedonisme
Fear of missing out atau FoMO adalah kondisi pikiran individu pada saat ia melakukan pembelian secara impulsif. Penelitian ini dilakukan untuk mempelajari bagaimana FoMO dapat terbentuk oleh social media usage beserta faktor-faktor psikologis seperti hedonistic attitude, self-esteem, dan…
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Artikel Jurnal
Systematic Literature Review: The Importance of Work Motivation Need for Achievement to Performance
The objective of this investigation is to conduct a comprehensive review and synthesis of empirical research regarding the significance of work motivation, specifically the need for achievement, in shaping employee performance in organizational settings. A systematic literature review (SLR) was…
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Artikel Jurnal
Keuntungan Investasi Bitcoin dalam Prespektif Tingkat Investasi: Studi Empiris di Amerika Periode 2019-2023
This study analyzes the effect of inflation, interest rates, and money supply (M2) on Bitcoin returns, with investment level as a moderating variable, in the context of the United States economy during 2019–2023. Using a quantitative approach, this research employs multiple linear regression and…
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Artikel Jurnal
Determinan Keputusan Pembelian Kedelai: Pengaruh Kualitas Produk, Kualitas Pelayanan, dan Persepsi Harga pada Kopti Kota Bandung
Kopti (Koperasi Produsen Tempe Tahu Indonesia) Kota Bandung merupakan koperasi yang menyediakan kedelai bagi anggotanya, yaitu perajin tahu dan tempe. Meskipun permintaan pasar terhadap kedelai cukup tinggi, Kopti menghadapi penurunan pembelian dari anggotanya. Penelitian ini bertujuan untuk…
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Artikel Jurnal
Analysis of Individual Health Behaviors in Relation to Cardiovascular Disease Prevention among Employees of an Oil and Gas Company
Deaths from heart disease among employees in the upstream oil and gas industry are a serious concern. Companies in these risky and costly environments need to better manage workplace health to meet their goals and follow regulations. This study aims to examine the influence of Health Belief Model…
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Artikel Jurnal
The Impact of Educational Attainment and Professional on Women's Income Contribution in Indonesian Human Resource Management
This study analyzes the influence of women professional workers and women's education levels on women's income contributions. The data used are secondary data obtained from the Central Statistics Agency (BPS), using data at the provincial level for 2018-2022. The method used in this study is panel…
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Artikel Jurnal
Brand Co-Creation dalam Mengoptimalkan Pengaruh Social Media Merketing Terhadap Business Performance
This study uses brand co-creation as a mediating variable to determine the effect of social media marketing on company performance. The population in this study were MSMEs in Salatiga City and used hair formula calculations to select 110 samples. The sample was obtained using purposive sampling…
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Artikel Jurnal
Cultivating a Culture of Safety in the Hospitality Industry : The Interplay of Employee Training, Awareness, and Sexual Harassment Mitigation
This research explores the complex dynamics of sexual harassment in the hospitality industry, specifically in five provinces in Indonesia known for their high concentration of hotels. It also examines a selection of star-rated hotels that have implemented training programs to address sexual…
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Artikel Jurnal
Consumer Attitudes Toward Imported and Local Produce in Indonesia: The Role of Country of Origin and Perception in Shaping Preferences
Imported fruits and vegetables in Indonesia offer consumers a wider variety of choices but negatively impact local farmers who struggle to compete. This research aimed to 1) analyze differences in attitudes and preferences for fruits and vegetables between unexposed and exposed groups; 2) examine…
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Artikel Jurnal
Financial Management helps Financial Ratio Analysis to Share Price in the Largest Cigarette Company in Indonesia
The purpose of this research is to find out the role of financial management as a tool to analyze financial ratios to share prices, which consist of cash ratio, net profit margin, and earnings per share, and simultaneously and partly in share prices of listed tobacco companies, in the Indonesian…
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Artikel Jurnal
Revisit Intention dalam Industri Modern: Analisis Pengaruh Kualitas Layanan, Produk, Suasana, dan Lokasi pada Restoran Berkonsep Santap Sepuasnya
The emergence of new players offering similar concepts has made competition between restaurants with an all-you-can-eat concept increasingly fierce. Companies need to maintain their business in the face of competition. The aim of this research is to analyze the influence of service quality, product…
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Artikel Jurnal
Brand Love: Aplikasi Behavioral Reasoning Theory (BRT) pada Produk Halal
Data yang diambil dari The Royal Islamic Strategic Centre (RISSC) pada tahun 2022 Negara Indonesia menduduki peringkat pertama dengan populasi muslim terbanyak. Hal ini akan menjadi pendorong utama untuk mengkonsumsi produk halal. Namun menariknya produk halal bukan hanya digemari oleh penduduk…