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Jurnal

Ekonomski Pogledi

ISSN 1450-7951 · University of Pristina in Kosovska Mitrovica, Faculty of Economics · 277 artikel di indeks

  1. Artikel Jurnal Teks lengkap

    Do product recalls hurt brand image? Evidence from Eva Premium Bottled Water in Ilorin metropolis, Nigeria

    Bello Kamal Asola

    Ekonomski Pogledi, Vol. 28 No. 1 · 2026 · Serbia · DOAJ

    Product recalls represent a double-edged sword that can hurt the recalling firm's market value and create a dent in its brand image, while serving as a strategic signal of corporate responsibility when firms prioritize consumer safety over profit considerations. This study examines the effect of…

  2. Artikel Jurnal Teks lengkap

    Psychological, economic and behavioral determinants of willingness to pay for fitness programs among generation Z

    Aleksić Ivana; Grujić Stefan

    Ekonomski Pogledi, Vol. 28 No. 1 · 2026 · Serbia · DOAJ

    Consumer behavior in contemporary conditions is characterized by the complex influence of economic, psychological, and digital factors that shape purchasing decisions and the willingness to pay for certain products and services. The subject of this research is the analysis of factors influencing…

  3. Artikel Jurnal Teks lengkap

    Can development be measured? Beyond indicators and GIS: Assessing the real impacts of the Hungary-Croatia Interreg programme

    Ravlić Sanela

    Ekonomski Pogledi, Vol. 28 No. 1 · 2026 · Serbia · DOAJ

    This paper examines the extent to which the real impacts of cross-border cooperation programmes can be adequately measured using conventional evaluation indicators. Using the Hungary-Croatia INTERREG Programme as a case study, the research aims to analyse whether existing monitoring and evaluation…

  4. Artikel Jurnal Teks lengkap

    Inclusive tourism development in Montenegro stakeholder perspectives and strategic opportunities for LGBTQ+ market growth

    Lacmanović Darko; Raspor Andrej

    Ekonomski Pogledi, Vol. 28 No. 1 · 2026 · Serbia · DOAJ

    This study examines the potential to develop inclusive tourism in Montenegro, with a specific focus on the LGBTQ+ market segment. Based on a combination of secondary data analysis and primary qualitative research through interviews with key tourism stakeholders, the paper explores current levels of…

  5. Artikel Jurnal Teks lengkap

    Institutional constraints of human capital in transition economies: When education does not generate growth?

    Tmušić Marko

    Ekonomski Pogledi, Vol. 28 No. 1 · 2026 · Serbia · DOAJ

    This paper analyzes the relationship between education, institutions, and economic growth, with a particular focus on the problem of the mismatch between the accumulation of human capital and the institutional framework governing its utilization. Although a significant body of literature emphasizes…

  6. Artikel Jurnal Teks lengkap

    The rationale behind cryptocurrency taxation and global trends

    Taškar-Beloglavec Sabina; Zdolšek Daniel

    Ekonomski Pogledi, Vol. 27 No. 2 · 2025 · Serbia · DOAJ

    This conference paper examines the rationale behind taxing cryptocurrency operations and the current regulatory frameworks governing them. As the significance and value of crypto-assets rose and became a crucial potential investment, embraced by numerous investors, the importance of their…

  7. Artikel Jurnal Teks lengkap

    The transition towards a multi-currency world order

    Stanojević Nataša

    Ekonomski Pogledi, Vol. 27 No. 2 · 2025 · Serbia · DOAJ

    The article examines the ongoing global shift from the dominance of the US dollar in international transactions towards a multi-currency trade and financial system. The analysis identifies four key dimensions of this transformation: the decline of dollar hegemony, the growing use of alternative…

  8. Artikel Jurnal Teks lengkap

    Economic challenges and consumer purchasing behaviour: An insight from Ilorin metropolis in Kwara State, Nigeria

    Mulikat Abdulraheem

    Ekonomski Pogledi, Vol. 27 No. 2 · 2025 · Serbia · DOAJ

    The Nigerian economy is witnessing significant economic challenges that may affect businesses, individuals and households. These challenges include, exchange rate, interest rate, economic instability and inflation which may have consequent effect on consumer purchasing behaviour. The objective of…

  9. Artikel Jurnal Teks lengkap

    The impact of the educational structure of human capital on business performance of enterprises in the Republic of Serbia

    Arsić Ljiljana; Kocić Milan; Dobričanin Sanja

    Ekonomski Pogledi, Vol. 27 No. 2 · 2025 · Serbia · DOAJ

    The aim of this paper is to critically analyze and evaluate the impact of human capital education on the economic growth of enterprises in the Republic of Serbia, with a special focus on theoretical and empirical aspects of the relationship between investments in knowledge and organizational…

  10. Artikel Jurnal Teks lengkap

    Reprecusions of the introduction and change of the value added tax rate on the dynamics of the budget deficit

    Janković Gordan; Golubović Miloš

    Ekonomski Pogledi, Vol. 27 No. 1 · 2025 · Serbia · DOAJ

    This paper analyzes the impact of value added tax (VAT) on the volume of the budget deficit. As part of the research, we focus on the mechanisms through which the value-added tax affects state, i.e. public revenues, consumption and economic activity. Through a quantitative analysis of available…

  11. Artikel Jurnal Teks lengkap

    E-government: A more cost-effective way of providing services to citizens

    Marković Miroslav S.

    Ekonomski Pogledi, Vol. 27 No. 1 · 2025 · Serbia · DOAJ

    The state administration is a complex system that operates in the service of citizens. Local self-government represents a decentralized autonomous management system organized in smaller state territories, municipalities or cities. Based on the principles of economy and efficiency, an e-government…

  12. Artikel Jurnal Teks lengkap

    Digital marketing factors and buying behaviour in the fashion industry: Evidence from GEN Z consumers in Africa

    Abdulraheem Mulikat; Imouokhome Ebun Omoniyi; Abdulsalam Tajudeen Alaburo

    Ekonomski Pogledi, Vol. 27 No. 1 · 2025 · Serbia · DOAJ

    The fashion industry, especially within e-commerce, stands as a highly dynamic sector, being the largest business-to-consumer (B2C) market with a global valuation of $768.7 billion in 2023 and an anticipated annual growth rate of 9.4%, potentially reaching $1,103.1 billion by 2027, underscoring its…

  13. Artikel Jurnal Teks lengkap

    The impact of digital transformation on organizational structure and decision-making processes

    Dabetić Arsenije

    Ekonomski Pogledi, Vol. 26 No. 2 · 2024 · Serbia · DOAJ

    This paper explores the impact of digital transformation on organizational structure and decision-making processes. The aim of the research is to determine how technological innovations, such as cloud computing, artificial intelligence, and data analytics, are changing traditional management and…

  14. Artikel Jurnal Teks lengkap

    Material and non-material motivation factors

    Janjić Teodora; Micić Radmila

    Ekonomski Pogledi, Vol. 26 No. 2 · 2024 · Serbia · DOAJ

    This paper presents the level of employee motivation at ABC Proizvod from Užice, as well as the structure of material and non-material motivation factors. The aim of the paper is to determine, based on the opinions of employees at the local company in Užice, whether material or non-material…

  15. Artikel Jurnal Teks lengkap

    Estimations on risk and bureaucracy: Sensitivity method

    Challoumis Constantinos; Savić Marko; Constantinou Alexios

    Ekonomski Pogledi, Vol. 26 No. 2 · 2024 · Serbia · DOAJ

    In this paper, risk and bureaucracy are discussed in the tax system. It is indicated that bureaucracy decreases tax revenue, and the same result is shown regarding risk. The methodology applied will be based on S.M. (Sensitivity Method), where, through graphical analysis, the comparison between the…

  16. Artikel Jurnal Teks lengkap

    The potential of the municipality of Trstenik for the development of the wine tourism

    Stojković Jelena; Milićević Snežana

    Ekonomski Pogledi, Vol. 26 No. 2 · 2024 · Serbia · DOAJ

    The Trstenik vineyard is located on the Zupa wine road and possesses many wineries which are open for visitors, many hectares of vineyards, two wine festivals and many culturally historical monuments in its immediate surroundings. The purpose of the research is to inquire into the opinions of…

  17. Artikel Jurnal Teks lengkap

    Digital entrepreneurship through the prism of student attitudes: Challenges and opportunities

    Tripković Anđelka; Aleksić Ivana

    Ekonomski Pogledi, Vol. 26 No. 2 · 2024 · Serbia · DOAJ

    The paper analyzes students' attitudes towards digital entrepreneurship, as well as their readiness to actively participate in the digital economy. The research was conducted at the University of Pristina with a temporary seat in Kosovska Mitrovica, with the aim of determining the level of…

  18. Artikel Jurnal Teks lengkap

    Movement of current and expected inflation in the Eurozone

    Srzentić Miloš

    Ekonomski Pogledi, Vol. 26 No. 1 · 2024 · Serbia · DOAJ

    The subject of this paper is the analysis of the movement of inflation and export and import during the observed period from 2007 to 2022 in the Eurozone. The aim of this paper is to determine whether, and to what extent, the impacts of inflation and unemployment movements, represented by the…

  19. Artikel Jurnal Teks lengkap

    Teamwork as a prerequisite for the development and innovation of small and medium enterprises in Serbia

    Petković Ivana

    Ekonomski Pogledi, Vol. 26 No. 1 · 2024 · Serbia · DOAJ

    This research analyzes the role of teamwork in the development and innovation of small and medium enterprises in Serbia. Correlation and regression analysis showed that aspects of teamwork, such as the frequency of sharing ideas, feeling comfortable when expressing opinions, participating in…

  20. Artikel Jurnal Teks lengkap

    The role of education in the integration of marginalized social groups into the labour market

    Kulić Marina

    Ekonomski Pogledi, Vol. 26 No. 1 · 2024 · Serbia · DOAJ

    The subject of the research paper is the analysis and examination of the role of education in the integration of marginalized groups into the labor market. The goal of the work leads to understanding the connection between the education of these specific social groups, the level of education and…