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تنمیة الرافدین
ISSN 1609-591X · College of Administration and Economics · 91 artikel di indeks
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Artikel Jurnal
Investigating the Impact of Social Media on Attracting International Tourists: A Survey Study in the Kurdistan Region of Iraq
Despite the significant tourism potential of the Kurdistan Region of Iraq, its international presence remains limited, creating a clear research gap on how social media effectively influences the travel decisions of foreign tourists. Accordingly, this study addresses the main research question: To…
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The Influence of E-Marketing on Achieving Organizational Excellence: A Survey Study of Private Bank Branches in Damascus
This study addresses a crucial issue in the contemporary banking sector: the role of e-marketing in achieving organizational excellence as a key driver of competitive advantage. The research focused specifically on branches of private banks operating in Damascus, aiming to analyze how transforming…
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The influence of Artificial Intelligence Applications in Digital Marketing: An Analytical Study of a Sample of Iraqi Internet companies’ customers
AI has extensive data on how customers behave and what they like, which helps companies better understand what they need. This has led many businesses to adopt these technologies to market their goods and services. The primary objective of this paper is to examine how the application of AI affects…
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The Relationship Between Economic Growth and Environmental Pollution in Iraq
Iraq is among the top ten countries most affected by climate change according to the World Bank (2023), contributing 2.5% of global emissions while accounting for only 0.5% of the global economy. Approximately 95% of the country's carbon dioxide emissions stem from its heavy reliance on fossil…
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The Role of Neuromarketing in Enhancing Marketing Excellence/ Exploratory Study in a Number of Private Hospitals in Duhok City
This research aims to clearly define neuromarketing and its role in improving marketing excellence among private hospitals in Duhok, focusing on the modern features available in these hospitals. The objectives were to enhance the customer experience and understand their psychological and emotional…
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Analysis and Measurement of the Economic Performance Efficiency of Erbil Feed Company for Feed Production for the Period (2011-2022)
Studies evaluating the performance efficiency of production units are of significant importance because they determine the extent to which a production unit achieves its objectives, identify deviations that may occur during implementation, diagnose their causes, and identify the responsible…
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Marketing Transformations from Organizations to Crowds: A Theoretical Reading of Crowd Marketing as a Modern Perspective on Classical Marketing
Marketing has undergone a radical transformation due to the rapid development of digital communication technologies and the proliferation of social media platforms, reshaping the relationship between organizations and individuals. Consumers are no longer passive recipients but have become key…
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The Role of Experiential Marketing in Raising Awareness of Renewable Energy Products: A Study of the Opinions of a Sample of Solar Panel Users in Duhok City
The global trend towards renewable energy is accelerating as an inevitable necessity to address the escalating environmental repercussions of excessive reliance on fossil fuels. The study aims to explore the role of experiential marketing in raising awareness of renewable energy products by…
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The impact of operating cash flows on the value of banks registered on the Iraq Stock Exchange (2019-2023)
The aim of this research is to find the influence of operating cash flows on the value of banks recorded on the Iraqi Stock Exchange for the period 2019–2023. The researchers relied on data from the financial reports of the sample banks, extracted from their official websites. The research sample…
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Estimating and analyzing the extent of fiscal policy response to public debt movements in Iraq in light of the fiscal reaction function
The research aims to estimate the fiscal reaction function in Iraq as a quantitative tool to measure the government's response to public debt movements and assess its commitment to achieving financial sustainability. The study adopted the quantitative analytical approach in analyzing annual time…
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The Impact of the Electoral Cycle on the Effectiveness of Fiscal and Monetary Policy: A Case Study of Iraq
The electoral cycle influences the orientations of economic decision-makers. In developing countries such as Iraq, political changes are often associated with clear shifts in fiscal and monetary policy priorities. The research aimed to measure and analyze the impact of the electoral cycle on the…
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Strategic IBM Planning Analytics Software as a Tool for Improvement International Financial Reporting: An Empirical Study in Iraqi Commercial Banks
Financial reporting analysis plays an important role in providing useful information that helps investors and others make decisions, and it requires attention to improving the quality of these reports. Recently, confidence in the financial reports of Iraqi commercial banks has declined, following…
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The Impact of Adopting Blockchain Technologies on enhancing Administrative Transparency: A Survey Study at University of Mosul
This paper intentionally tried to showcase the role of blockchain technology in improving administrative transparency by showing how the current-day modern technology can be utilized to build new administrative systems and fulfill the principles of administrative transparency. In order to meet the…
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Determinants of tourism demand in Iraq: An econometric analysis of economic and political factors
The critical role of tourism as a principal economic engine is well known as an employment creator and foreign exchange earner. Countries provided with natural resources, such as Iraq, possess significant potential for the tourist sector to diversify national income and reduce reliance on oil…
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The Role of FinTech in Financial Risk Management: A Case Study of Asiacell and Asia Hawala for the Period 2018-2024
This study aims to analyze the role of FinTech in financial risk management through a case study of Asiacell and Asia Hawala for the period 2018-2024. The main problem of the study is the following question: To what extent do the FinTech services "Asia Hawala" contribute to improving the management…
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Enhancing Digital Transformation and Its Impact on Activating Electronic Payment : A Survey Study at the Central Bank
As governmental and non-governmental institutions in Iraq still experience low levels of electronic payment activity, researchers and specialists have sought methods to activate electronic payment among members of Iraqi society. From this, the research problem can be understood through a set of…
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Measuring and Analyzing the Impact of Structural Changes in Monetary Policy on Turkish Economic Growth for the Period (1981–2025)
Monetary policy and its instruments constitute the fundamental pillar for achieving economic stability, particularly in emerging economies facing persistent structural fluctuations. The problem of this study lies in the volatile effectiveness of traditional monetary policy tools in Turkey amid high…
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Assessing the Connection Between Accounting Information Quality and Strategic Decision-Making: An Analytical Study of Iraqi Banks
The paper will examine whether, and to what extent, accounting information quality is relevant to the strategic decision-making of banks in Iraq operating in difficult economic and political environments. The point is that the better the accounting information, the more reliable it is for…
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The Impact of Non-Performing Loans on Total Revenues and Net Profit after Tax: An Econometric Study of Iraqi Banks
The Banks face a variety of complex risks, with non-performing loans (NPLs) being among the most critical due to their direct impact on both financial stability and profitability. Accordingly, the central research question of this study is: What is the impact of non-performing loans on the income…
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The Impact of Foreign Currency Auction Proceeds on Bank Profitability: A Study of a Sample of Iraqi Islamic Banks
The current This study aims to analyze the relationship between income diversification and profitability in Islamic banks, focusing on measuring the impact of returns generated by the foreign exchange auction—known as the "currency sale window," supervised by the Central Bank of Iraq—on the net…