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Among Makarti
ISSN 1979-7400 · Sekolah Tinggi Ilmu Ekonomi AMA · 267 articles in the index
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Journal Article
WORK CULTURE DAN ORGANIZATIONAL CITIZENSHIP BEHAVIOR: STRATEGI PENGUATAN KINERJA PEGAWAI DI NGO TRIPLE F
ABSTRACT This study aims to examine the effect of work culture on employee performance with Organizational Citizenship Behavior (OCB) as a mediating variable at NGO Triple F Indonesia. The research employed a quantitative approach with an explanatory research design. The population consisted of all…
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Journal Article
AUDITING IN THE AGE OF AI: READINESS AND ROLES OF PROSPECTIVE ACCOUNTANTS, ACCOUNTING EDUCATORS, AND CAMPUS INTERNAL AUDITORS
ABSTRACT The main purpose of this study is to examine the perspectives of prospective accountants, educational accountants, and campus internal auditors on AI usage in the audit process using a qualitative phenomenological approach with interview methods. The findings show varying levels of…
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Journal Article
THE ROLE OF ENTREPRENEURIAL PASSION FOR INVENTING AND FOUNDING IN DRIVING SME PERFORMANCE: EVIDENCE FROM FEMALE CULINARY ENTREPRENEURS IN MALANG CITY
ABSTRACT This study examines the effects of identity-based entrepreneurial passions (EP), specifically passion for inventing (EP for Inventing) and passion for founding (EP for Founding), on the performance of female-owned small and medium-sized enterprises (SMEs). The research employs…
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Journal Article
THE ROLE OF INFORMATION TECHNOLOGY, INVESTMENT LITERACY, AND SOCIAL INFLUENCE ON INVESTMENT INTEREST WITH PERCEIVED VALUE AS A MODERATOR
ABSTRACT The focus of this study is to assess the roles of information technology, investment literacy, social influence, and perceived value in shaping investment interest, as well as to examine the moderating role of perceived value in these relationships. The study population consists of…
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Journal Article
MEMPERLUAS TEORI PERILAKU TERENCANA DALAM PEMBIAYAAN UMKM: KINERJA INOVATIF SEBAGAI MEDIATOR AKSES KREDIT
ABSTRACT Access to bank credit is a major obstacle for micro, small, and medium enterprises (MSMEs) in Indonesia. Rural MSMEs face more complex problems than urban ones. Therefore, this study aims to analyze the influence of personal attitudes, subjective norms, and behavioral control on the…
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Journal Article
DETERMINAN MAKROEKONOMI PERTUMBUHAN EKONOMI INDONESIA: BUKTI EMPIRIS 2005–2023
ABSTRACT This study aims to analyze macroeconomic factors affecting Indonesia's economic growth during the period 2005–2023. Independent variables include inflation, exchange rate, foreign debt, Foreign Direct Investment (FDI), Domestic Investment (PMDN), exports, and imports, while the dependent…
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Journal Article
MEMPERKUAT STRATEGI RETENSI PELANGGAN MELALUI KEUNGGULAN KOMPETITIF UNTUK MENDORONG TERCIPTANYA PEMASARAN BERKELANJUTAN: STUDI KASUS PADA SEBUAH BISNIS KELUARGA DI INDONESIA
ABSTRACT Customers play a significant role in business sustainability. Therefore, it is necessary to implement the right strategies to retain existing customers and acquire new ones. UMKM Kripik Paru Kidang Mas has been in operation for more than 50 years, so customers, products, and business…
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Journal Article
GEN Z DAN DUNIA KERJA: PERAN MEDIASI EFIKASI DIRI DALAM HUBUNGAN EMOSI, LOYALITAS, DAN KEPUASAN
ABSTRACT This study aims to analyze the influence of emotional intelligence on organizational commitment and job satisfaction in Generation Z workers, and explore the mediating role of self-efficacy in this relationship. Organizational commitment is a crucial element in maintaining workforce…
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Journal Article
DILEMA PENGGUNA PAYLATER : ANALISIS PERSEPSI KEMUDAHAN, RISIKO, DAN MANFAAT DENGAN KEBUTUHAN INDIVIDU SEBAGAI MODERASI
Abstract : This research aims to analyze the effect of perceived ease of use, perceived risk, and perceived benefits on decisions to use the PayLater feature, as well as the role of the level of individual needs as a moderator by applying the Technology Acceptance Model (TAM) theory as the basis of…
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Journal Article
PERAN AKSES PERMODALAN NON PERBANKAN MELALUI PROGRAM PNM MEKAAR DALAM PENGEMBANGAN UMKM PEREMPUAN DI KOTA SUNGAI PENUH
Abstract : The foundation of this investigate centers on the limited access of women entrepreneurs in MSMEs (Micro, Small, and Medium Enterprises) to financing from official financial establishments, which has made non-bank programs like PNM Mekaar a strategic alternative in promoting women’s…
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Journal Article
MAKNA BUDAYA ORGANISASI DI LINGKUNGAN FAKULTAS EKONOMI DAN BISNIS BAGI PEMBENTUKAN KARAKTER AKADEMIK MAHASISWA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS AIRLANGGA
Abstract : Organizational culture at the Faculty of Economics and Business, Universitas Airlangga (FEB UNAIR), plays a strategic role in shaping the academic character of its students. This culture encompasses values such as integrity, professionalism, collaboration, and a commitment to excellence…
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Journal Article
PENGEMBANGAN STRATEGIS INDUSTRI PENGEMBANG GAME LOKAL INDONESIA: PENDEKATAN BERBASIS SWOT UNTUK MEMBUKA POTENSI EKONOMI KREATIF
Abstract : The local game development industry in Indonesia holds significant potential to contribute to the national creative economy. However, despite substantial increases in labor absorption and market size, the sector’s contribution to national GDP and export value remains relatively low…
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Journal Article
MARKETING 5.0 : PERAN KEY OPINION LEADER DAN TRUSTWORTHINESS TERHADAP CUSTOMER ENGAGEMENT SCARLETT WHITENING
Abstrac : This research aims to analyze the influence of Key Opinion Leader (KOL) and Trustworthiness on Customer Engagement in Scarlett Whitening products, with Purchase Intention as a mediating variable. This research uses quantitative methods with an explanatory research approach to explain the…
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Journal Article
PERAN LITERASI DIGITAL DALAM MEMODERASI PENGARUH DOOM SPENDING, DOOM SCROLING DAN FEAR OF MISSING OUT TERHADAP PERILAKU PENGELOLAAN KEUANGAN GENERASI Z DI KOTA KUPANG
Abstract : This study aims to analyze (1) the influence of Doom Spending, Doom Scrolling, and Fear of Missing Out on the financial management behavior of Generation Z in Kupang City and (2) the role of digital literacy in moderating the relationship between Doom Spending, Doom Scrolling, and Fear…
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Journal Article
VOLATILITY OF GOLD AND OIL PRICES ON THE INDONESIAN STOCK MARKET IN GEOPOLITICAL CRISIS
Abstract : This study investigates the impact of oil and gold price volatility on stock market returns in Indonesia during periods of geopolitical instability, specifically the Russia-Ukraine conflict and the Israel-Hamas crisis. Utilizing secondary data, the research analyzes the daily closing…
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Journal Article
MENGUNGKAP PERAN INFORMASI NON-KEUANGAN TERHADAP TERHADAP PROFITABILITAS PERUSAHAAN TERINDEKS SRI KEHATI
Abstract : This study employs a quantitative approach to analyze the influence of Environmental, Social, and Governance (ESG), Enterprise Risk Management (ERM), and Sustainability Report (SR) Assurance on the profitability of companies listed in the Sri-Kehati Index during the 2020–2023 observation…
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Journal Article
INSTAGRAM MARKETING STRATEGIES AND COMMUNITY BUILDING: A CASE STUDY OF FASHION SMES IN BANDUNG, INDONESIA
Abstract : This study examines the strategic utilisation of Instagram by small fashion businesses in Bandung, Indonesia, to cultivate brand communities and develop marketing strategies. Although current studies have mostly concentrated on big worldwide businesses and developed markets, little is…
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Journal Article
KAUSALITAS PAD DAN BELANJA MODAL TERHADAP DEFISIT APBD (STUDI KASUS PROVINSI 3 JAWA PERIODE 2012-2021)
Abstract : This study aims to know the extent to which original local government revenue and capital expenditure are related to the local government budget deficit for the 2012-2021 period. Data used is panel data with 10 years series (2012-2021) and cross-section in 3 Java Provinces (West Java…
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Journal Article
PENGARUH OPASITAS BANK, RISIKO KREDIT, DAN RASIO SIMPANAN TERHADAP PERTUMBUHAN KREDIT BANK DENGAN WHOLESALE FUNDING SEBAGAI VARIABEL MODERASI
ABSTRACT : This study examines the influence of bank opacity, credit risk, and the deposit ratio on bank credit growth, with wholesale funding acting as a moderating variable, in conventional commercial banks listed on the Indonesia Stock Exchange (IDX) during the 2019-2024 period. The sample…
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Journal Article
PENGARUH MOTIVASI, LITERASI KEUANGAN DAN MEDIA SOSIAL TERHADAP MINAT BERINVESTASI
ABSTRACT : This research aims to determine the influence of motivation, financial literacy and social media on investment interest among UKSW accounting students. The population of this study was taken from accounting students from the 2020 to 2023 FEB UKSW and the sample used was 92 students. Data…