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Revista Arbitrada Interdisciplinaria Koinonía
ISSN 2542-3088 · Fundación Koinonia · 332 artikel di indeks
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Artikel Jurnal
Quality management of human capital at the Catholic University of Cuenca
The research aims to analyze the quality management of human capital at the Universidad Católica de Cuenca. Methodologically, it was based on a descriptive, non-experimental, cross-sectional type, in order to collect information through an online survey and a questionnaire of various response…
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Estrategias de redes sociales para la promoción de macanas artesanales de la provincia del Azuay
La estrategia social media también denominada plataforma de comunicación e interacción en línea entre el consumidor y el vendedor, es utilizada por los usuarios constantemente porque permite el posteo y comercialización de productos de toda índole incluso los artesanales a través de las redes…
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Corporate business intelligence solutions in small and medium enterprises
The objective was based on determining the intelligent system that adjusts to the operation of "Cordero" marketer, located in Azogues, Cañar province, Ecuador. The method is non-experimental and it is focused on a mixed approach. It was discovered that there is a small number of SMEs using the BI…
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Impact of cash flow on financial decisions of service stations
The purpose of the research was to design a methodological guide for the preparation of the cash flow statement by the direct method under the IFRS for SMEs that provides information for decision-making in the fuel companies of the city of Cuenca. it was developed under a descriptive…
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Artikel Jurnal
Estrategias tecnológicas para fomentar las concepciones y su rol en los docentes de nivel inicial
El objetivo fue analizar las estrategias tecnológicas para fomentar las concepciones y su rol en los docentes de Educación Inicial de la ciudad de Azogues, Provincia del Cañar- Ecuador. La investigación es de tipo descriptiva con diseño no experimental y transversal porque se obtuvo los resultados…
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Integration of corporate social responsibility in investment projects aimed at the agricultural sector
This research focuses on the main export product of Ecuador which is organic banana produced by the alliance of associated producers in El Guabo canton called "ASOGUABO". The Motoragsa oganization Cía. Ltd. intends the massification of Drones for the fumigation process, considering as main axes the…
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Labor competitiveness in Macan Artisans
The objective of the research is to analyze the level of competitiveness of the macanero artisans of the Gualaceo Canton of Azuay Province-Ecuador. It followed a descriptive methodology with a non-experimental field design, addressing a population sample of 36 macaneros artisans. As there is no…
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Creative accounting practices in financial statements and the prevention of tax fraud in Ecuador
The objective is to identify the measures to control the use of creative accounting practices in the financial statements of Ecuadorian companies as a mechanism to prevent tax fraud. It corresponds to a non-experimental, descriptive research. Respondents considered that the accounting items most…
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Impact of International Financial Reporting Standards on Private Educational Units
This research takes as reference the implementation of international regulations in the education sector, with the aim of measuring the benefits that the South American Educational Unit has had when applying International Financial Reporting Standards (IFRS) in the preparation of its financial…
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Artikel Jurnal
Entrepreneurship strategies for community tourism
The objective of the research was to design community tourism entrepreneurship strategies to strengthen the socio-economic development of Villamil beach’s inhabitants. The applied methodology was descriptive and non-experimental. From the results obtained, community tourism is developed empirically…
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Artikel Jurnal
Competitiveness of the producers of the toquilla straw hat of the Sígsig canton, Azuay province
The objective of the research was to diagnose the competitiveness of the producers of the toquilla straw hat from the Sígsig canton, Azuay province. Descriptive type with non-experimental field design, constituting the population sample in 56 people surveyed. The strategic diagnosis was completed…
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Viral marketing strategies and brand positioning in the pharmaceutical sector
The brand is the most favorable perception to influence the moment of acquisition in the minds of customers, where a link is created between the consumer and the organization. Therefore, the Swiss pharmacy chain located in the Cañar province, in Azogues city-Ecuador, is a company dedicated to the…
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Branding and corporate identity in the popular and solidarity financial sector
This article presents the case of CB Cooperative, an entity dedicated to financial intermediation previously called Cacpe Biblián. The problem of the investigation is that this institution decided to change its commercial name and renew its corporate image established for almost 26 years, producing…
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Critical adjustment and quality control operations in the automotive sector
The objective of the investigation was to determine the relationship of critical adjustment operations for quality control in CIAUTO Ambato - Ecuador. It was based on a descriptive correlational Pearson type with a non-experimental cross-sectional design. The correlation being positive at 0.132…
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El turismo experiencial, deportes y juegos tradicionales: Nueva perspectiva para el desarrollo turístico local
La investigación tiene por objetivo analizar el turismo experiencial, deportes y juegos tradicionales como nueva perspectiva para el desarrollo turístico local del Ecuador, mediante método analítico y como técnica el análisis de contenido sobre investigaciones publicadas en revistas arbitradas…
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Mediation and conflict resolution strategies for the paint industrial sector
Small and medium sized enterprises (SMEs) are sources of direct and indirect employment, however, there is a problem in marketing, due to negligence in service and untimely deliveries, which generate constant conflicts between the parties involved (producer-consumer). This study tries to establish…
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Artikel Jurnal
Environmental social responsibility in private sector organizations
The objective of the research is to analyze the environmental social responsibility (RSA) in the company Cobre Premium del Ecuador. The methodology used was descriptive with a non-experimental field design, with a population sample consisting of 124 people. The Cobre Premium company depends a lot…
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Experiential marketing and income from the industrial sector of the city of Cuenca
The objective of the research is to analyze the experiential marketing and the income of the industrial sector through the company Lácteos San Antonio in the city of Cuenca-Ecuador. It was based on a descriptive non-experimental cross-sectional type. The company must work on advertising that…
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Artikel Jurnal
Design of an automatic weather station to record solar and wind variables
The objective of the research was to design an automatic meteorological station to record the solar and wind variables. It was developed from a descriptive documentary methodology with a non-experimental design, which, in a first phase, allowed analyzing meteorological data in order to diagnose the…
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Artikel Jurnal
Aplicación de la NIC 12 impuesto a las ganancias en empresas camaroneras ecuatorianas
El objetivo del presente estudio consistió en diseñar una guía metodológica para la aplicación de la NIC 12 en las empresas camaroneras, como mecanismo de determinación de resultados reales y base imponible de impuesta a la renta. De tipo descriptiva no experimental. Se determinó que la mayor parte…